Every SaaS product we're tracking

Enterprise product analytics with notably aggressive sales motion

Heatmap and testing tool — long-established with a moderate reputation

Digital experience analytics platform with a strong enterprise reputation

Autocapture analytics — strong product, ContentSquare-acquired

ContentSquare-owned heatmap and session-recording tool

Google's enterprise BI platform — technically impressive, acquisition disrupted the business

Product analytics with rapidly-escalating pricing tiers

Enterprise experimentation platform with opaque enterprise pricing

Customer data platform — essential infrastructure for multi-tool stacks, acquired by Twilio

The data visualization standard — powerful, expensive, and increasingly fighting Power BI

CRO and experimentation platform with a fair mid-market reputation